Sturgis Motorcycle Rally 2024 Dates. It was started by local indian dealer pappy hoel in 1938. Come celebrate the 84th anniversary of the legendary sturgis motorcycle rally with indian motorcycle.
According to the official traffic numbers released by the south dakota department of transportation, the 84th rally in 2024 was slightly bigger than the 458,161 vehicles during the 2023 sturgis rally. They say the sturgis motorcycle rally extends all the way from hulett, wyoming to hot springs, south dakota each year — with downtown sturgis being the epicenter.